November 12, 2022
App Annie, the global mobile app market benchmark, has released the results of its annual mobile market report titled “State of Mobile 2022”. Despite an exceptional previous year due to Covid-19, the mobile app market continues to grow steadily on almost all of the statistics measured.
The main figures to remember from the study, on a global scale:
- $170 billion spent on app stores (+19% year-on-year),
- 230 billion downloads of new applications (+5% over one year),
- 4.8 hours spent per day on average on an Android mobile (+30% compared to 2019).
The main figures to remember from the study, in France:
- 2.25 billion dollars spent by the French on mobile applications,
- 2.07 billion app downloads on mobile,
- 3.6 hours spent each day on mobile (Android).
With total spending on mobile applications worldwide estimated at 170 billion dollars for 2021, we note an increase of 19% compared to 2020. France represents 2.25 billion dollars.
233 mobile apps and games generated over $100 million in 2021
In 2021, the number of mobile apps and games generating more than $100 million per year exceeded (and even greatly exceeded) 200 for the first time. Indeed, 174 games and 59 mobile applications generate at least these sums, and 13 of them even exceed the annual billion dollars. These figures represent a 20% increase compared to 2020.
In 2012, 1 mobile game alone generated more than $100 million per year.
$4.25 billion spent on dating apps.
With an increase of over 95% since 2018, dating apps have fully benefited from the pandemic. Spending on dating apps in 2021 amounted to $4.25 billion, nearly $1 billion more than in 2020. The countries most affected by this development are the United States, Japan , China and the United Kingdom. For its part, France records $134 million in spending on dating apps.